Ejemplo n.º 1
0
        private static void RowValuesToConditions(RowValues values, BulkCampaignProductScope c)
        {
            var product = (ProductScope)c.CampaignCriterion.Criterion;

            product.Conditions = new List <ProductCondition>();

            ProductConditionHelper.AddConditionsFromRowValues(values, product.Conditions);
        }
Ejemplo n.º 2
0
        private static void ConditionsToRowValues(BulkCampaignProductScope c, RowValues values)
        {
            if (c.CampaignCriterion.Criterion == null)
            {
                return;
            }

            var product = (ProductScope)c.CampaignCriterion.Criterion;

            if (product.Conditions == null)
            {
                return;
            }

            ProductConditionHelper.AddRowValuesFromConditions(product.Conditions, values);
        }
        private static void ConditionsToRowValues(BulkCampaignProductScope c, RowValues values)
        {
            if (c.CampaignCriterion.Criterion == null)
            {
                return;
            }

            var product = (ProductScope)c.CampaignCriterion.Criterion;

            if (product.Conditions == null)
            {
                return;
            }

            ProductConditionHelper.AddRowValuesFromConditions(product.Conditions, values);
        }
        public async override Task RunAsync(AuthorizationData authorizationData)
        {
            try
            {
                #region CampaignThroughAdGroupSetup

                // You will need to use the Campaign Management service to get the Bing Merchant Center Store Id. This will be used
                // when creating a new Bing Shopping Campaign.
                // For other operations such as adding product conditions, you can manage Bing Shopping Campaigns solely with the Bulk Service. 

                CampaignService = new ServiceClient<ICampaignManagementService>(authorizationData);

                // Get a list of all Bing Merchant Center stores associated with your CustomerId

                IList<BMCStore> stores = await GetBMCStoresByCustomerIdAsync();
                if (stores == null)
                {
                    OutputStatusMessage(
                        String.Format("You do not have any BMC stores registered for CustomerId {0}.\n", authorizationData.CustomerId)
                    );
                    return;
                }
                                
                BulkService = new BulkServiceManager(authorizationData);

                var progress = new Progress<BulkOperationProgressInfo>(x =>
                    OutputStatusMessage(String.Format("{0} % Complete",
                        x.PercentComplete.ToString(CultureInfo.InvariantCulture))));

                
                const int campaignIdKey = -123;
                const int adGroupIdKey = -1234;

                var uploadEntities = new List<BulkEntity>();

                /* Add a new Bing Shopping campaign that will be associated with a ProductScope criterion.
                 *  - Set the CampaignType element of the Campaign to Shopping.
                 *  - Create a ShoppingSetting instance and set its Priority (0, 1, or 2), SalesCountryCode, and StoreId elements. 
                 *    Add this shopping setting to the Settings list of the Campaign.
                 */

                var bulkCampaign = new BulkCampaign
                {
                    // ClientId may be used to associate records in the bulk upload file with records in the results file. The value of this field 
                    // is not used or stored by the server; it is simply copied from the uploaded record to the corresponding result record.
                    // Note: This bulk file Client Id is not related to an application Client Id for OAuth. 
                    ClientId = "YourClientIdGoesHere",
                    Campaign = new Campaign
                    {
                        // When using the Campaign Management service, the Id cannot be set. In the context of a BulkCampaign, the Id is optional 
                        // and may be used as a negative reference key during bulk upload. For example the same negative value set for the campaign Id 
                        // will be used when associating this new campaign with a new campaign product scope in the BulkCampaignProductScope object below. 
                        Id = campaignIdKey,
                        CampaignType = CampaignType.Shopping,
                            Settings = new[] { 
                            new ShoppingSetting() {
                                Priority = 0,
                                SalesCountryCode = "US",
                                StoreId = (int)stores[0].Id
                            }
                        },
                        Name = "Bing Shopping Campaign " + DateTime.UtcNow,
                        Description = "Bing Shopping Campaign Example.",
                        BudgetType = BudgetLimitType.MonthlyBudgetSpendUntilDepleted,
                        MonthlyBudget = 1000.00,
                        TimeZone = "PacificTimeUSCanadaTijuana",
                    }
                };
                
                /* Optionally, you can create a ProductScope criterion that will be associated with your Bing Shopping campaign. 
                 * Use the product scope criterion to include a subset of your product catalog, for example a specific brand, 
                 * category, or product type. A campaign can only be associated with one ProductScope, which contains a list 
                 * of up to 7 ProductCondition. You'll also be able to specify more specific product conditions for each ad group.
                 */
                
                var bulkCampaignProductScope = new BulkCampaignProductScope
                {
                    CampaignCriterion = new CampaignCriterion()
                    {
                        CampaignId = campaignIdKey,
                        BidAdjustment = null,  // Reserved for future use
                        Criterion = new ProductScope()
                        {
                            Conditions = new ProductCondition[] {
                                new ProductCondition {
                                    Operand = "Condition",
                                    Attribute = "New"
                                },
                                new ProductCondition {
                                    Operand = "CustomLabel0",
                                    Attribute = "MerchantDefinedCustomLabel"
                                },
                            }
                        },
                    },
                    Status = Status.Active,
                };

                // Specify one or more ad groups.

                var bulkAdGroup = new BulkAdGroup{
                    CampaignId = campaignIdKey,
                    AdGroup = new AdGroup
                    {
                        Id = adGroupIdKey,
                        Name = "Product Categories",
                        AdDistribution = AdDistribution.Search,
                        BiddingModel = BiddingModel.Keyword,
                        PricingModel = PricingModel.Cpc,
                        StartDate = null,
                        EndDate = new Microsoft.BingAds.CampaignManagement.Date { Month = 12, Day = 31, Year = 2016 },
                        Language = "English"
                    },
                };

                /*
                 * Create a product ad. You must add at least one ProductAd to the corresponding ad group. 
                 * A ProductAd is not used directly for delivered ad copy. Instead, the delivery engine generates 
                 * product ads from the product details that it finds in your Bing Merchant Center store's product catalog. 
                 * The primary purpose of the ProductAd object is to provide promotional text that the delivery engine 
                 * adds to the product ads that it generates. For example, if the promotional text is set to 
                 * “Free shipping on $99 purchases”, the delivery engine will set the product ad’s description to 
                 * “Free shipping on $99 purchases.”
                 */

                var bulkProductAd = new BulkProductAd
                {
                    AdGroupId = adGroupIdKey,
                    ProductAd = new ProductAd
                    {
                        PromotionalText = "Free shipping on $99 purchases."
                    }
                };

                uploadEntities.Add(bulkCampaign);
                uploadEntities.Add(bulkAdGroup);
                uploadEntities.Add(bulkCampaignProductScope);
                uploadEntities.Add(bulkProductAd);

                // Write the upload output

                var Reader = await UploadEntities(uploadEntities);
                var bulkEntities = Reader.ReadEntities().ToList();

                var campaignResults = bulkEntities.OfType<BulkCampaign>().ToList();
                OutputBulkCampaigns(campaignResults);

                var adGroupResults = bulkEntities.OfType<BulkAdGroup>().ToList();
                OutputBulkAdGroups(adGroupResults);

                var productAdResults = bulkEntities.OfType<BulkProductAd>().ToList();
                OutputBulkProductAds(productAdResults);

                var campaignProductScopeResults = bulkEntities.OfType<BulkCampaignProductScope>().ToList();
                OutputBulkCampaignProductScopes(campaignProductScopeResults);
                
                Reader.Dispose();

                #endregion CampaignThroughAdGroupSetup

                #region BidAllProducts

                var adGroupId = (long)adGroupResults[0].AdGroup.Id;

                var helper = new ProductPartitionHelper(adGroupId);

                var root = helper.AddUnit(
                    null,
                    new ProductCondition { Operand = "All", Attribute = null },
                    0.35,
                    false,
                    "root"
                );

                OutputStatusMessage("Applying only the root as a Unit with a bid . . . \n");
                var applyBulkProductPartitionActionsResults = 
                    await ApplyBulkProductPartitionActions(helper.PartitionActions);
     
                var productPartitions = await GetBulkAdGroupProductPartitionTree(adGroupId);

                OutputStatusMessage("The ad group's product partition only has a tree root node: \n");
                OutputProductPartitions(productPartitions);
                
                /*
                 * Let's update the bid of the root Unit we just added.
                 */
                
                var updatedRoot = GetNodeByClientId(applyBulkProductPartitionActionsResults, "root");
                var bid = new FixedBid
                {
                    Bid = new Bid
                    {
                        Amount = 0.45
                    }
                };
                ((BiddableAdGroupCriterion)(updatedRoot.AdGroupCriterion)).CriterionBid = bid;

                helper = new ProductPartitionHelper(adGroupId);
                helper.UpdatePartition(updatedRoot);

                OutputStatusMessage("Updating the bid for the tree root node . . . \n");
                await ApplyBulkProductPartitionActions(helper.PartitionActions);

                productPartitions = await GetBulkAdGroupProductPartitionTree(adGroupId);

                OutputStatusMessage("Updated the bid for the tree root node: \n");
                OutputProductPartitions(productPartitions);

                #endregion BidAllProducts

                #region InitializeTree

                /*
                 * Now we will overwrite any existing tree root, and build a product partition group tree structure in multiple steps. 
                 * You could build the entire tree in a single call since there are less than 20,000 nodes; however, 
                 * we will build it in steps to demonstrate how to use the results from bulk upload to update the tree. 
                 * 
                 * For a list of validation rules, see the Bing Shopping Campaigns technical guide:
                 * https://msdn.microsoft.com/en-US/library/bing-ads-campaign-management-bing-shopping-campaigns.aspx
                 */

                helper = new ProductPartitionHelper(adGroupId);

                /*
                 * Check whether a root node exists already.
                 */
                
                var existingRoot = GetNodeByClientId(applyBulkProductPartitionActionsResults, "root");
                if (existingRoot != null)
                {
                    existingRoot.ClientId = "deletedroot";
                    helper.DeletePartition(existingRoot);
                }

                root = helper.AddSubdivision(
                    null,
                    new ProductCondition { Operand = "All", Attribute = null },
                    "root"
                );

                /*
                 * The direct children of any node must have the same Operand. 
                 * For this example we will use CategoryL1 nodes as children of the root. 
                 * For a list of valid CategoryL1 through CategoryL5 values, see the Bing Category Taxonomy:
                 * http://advertise.bingads.microsoft.com/en-us/WWDocs/user/search/en-us/Bing_Category_Taxonomy.txt
                 */
                var animalsSubdivision = helper.AddSubdivision(
                    root,
                    new ProductCondition { Operand = "CategoryL1", Attribute = "Animals & Pet Supplies" },
                    "animalsSubdivision"
                );

                /*
                 * If you use a CategoryL2 node, it must be a descendant (child or later) of a CategoryL1 node. 
                 * In other words you cannot have a CategoryL2 node as parent of a CategoryL1 node. 
                 * For this example we will a CategoryL2 node as child of the CategoryL1 Animals & Pet Supplies node. 
                 */
                var petSuppliesSubdivision = helper.AddSubdivision(
                    animalsSubdivision,
                    new ProductCondition { Operand = "CategoryL2", Attribute = "Pet Supplies" },
                    "petSuppliesSubdivision"
                );

                var brandA = helper.AddUnit(
                    petSuppliesSubdivision,
                    new ProductCondition { Operand = "Brand", Attribute = "Brand A" },
                    0.35,
                    false,
                    "brandA"
                );

                /*
                 * If you won't bid on Brand B, set the helper method's bidAmount to '0' and isNegative to true. 
                 * The helper method will create a NegativeAdGroupCriterion and apply the condition.
                 */
                var brandB = helper.AddUnit(
                    petSuppliesSubdivision,
                    new ProductCondition { Operand = "Brand", Attribute = "Brand B" },
                    0,
                    true,
                    "brandB"
                );

                var otherBrands = helper.AddUnit(
                    petSuppliesSubdivision,
                    new ProductCondition { Operand = "Brand", Attribute = null },
                    0.35,
                    false,
                    "otherBrands"
                );

                var otherPetSupplies = helper.AddUnit(
                    animalsSubdivision,
                    new ProductCondition { Operand = "CategoryL2", Attribute = null },
                    0.35,
                    false,
                    "otherPetSupplies"
                );

                var electronics = helper.AddUnit(
                    root,
                    new ProductCondition { Operand = "CategoryL1", Attribute = "Electronics" },
                    0.35,
                    false,
                    "electronics"
                );

                var otherCategoryL1 = helper.AddUnit(
                    root,
                    new ProductCondition { Operand = "CategoryL1", Attribute = null },
                    0.35,
                    false,
                    "otherCategoryL1"
                );

                OutputStatusMessage("Applying product partitions to the ad group . . . \n");
                applyBulkProductPartitionActionsResults =
                    await ApplyBulkProductPartitionActions(helper.PartitionActions);

                productPartitions = await GetBulkAdGroupProductPartitionTree(adGroupId);

                /*
                 * The product partition group tree now has 9 nodes. 
                 
                   All other (Root Node)
                    |
                    +-- Animals & Pet Supplies (CategoryL1)
                    |    |
                    |    +-- Pet Supplies (CategoryL2)
                    |    |    |
                    |    |    +-- Brand A
                    |    |    |    
                    |    |    +-- Brand B
                    |    |    |    
                    |    |    +-- All other (Brand)
                    |    |         
                    |    +-- All other (CategoryL2)
                    |        
                    +-- Electronics (CategoryL1)
                    |   
                    +-- All other (CategoryL1)

                 */

                OutputStatusMessage("The product partition group tree now has 9 nodes: \n");
                OutputProductPartitions(productPartitions);

                #endregion InitializeTree

                #region UpdateTree

                /*
                 * Let's replace the Electronics (CategoryL1) node created above with an Electronics (CategoryL1) node that 
                 * has children i.e. Brand C (Brand), Brand D (Brand), and All other (Brand) as follows: 
                 
                    Electronics (CategoryL1)
                    |
                    +-- Brand C (Brand)
                    |
                    +-- Brand D (Brand)
                    |
                    +-- All other (Brand)
           
                 */

                helper = new ProductPartitionHelper(adGroupId);

                /*
                 * To replace a node we must know its Id and its ParentCriterionId. In this case the parent of the node 
                 * we are replacing is All other (Root Node). The node that we are replacing is Electronics (CategoryL1). 
                 */
                var rootId = GetNodeByClientId(applyBulkProductPartitionActionsResults,"root").AdGroupCriterion.Id;
                electronics.AdGroupCriterion.Id = GetNodeByClientId(applyBulkProductPartitionActionsResults, "electronics").AdGroupCriterion.Id;
                helper.DeletePartition(electronics);
                
                var parent = new BulkAdGroupProductPartition
                {
                    AdGroupCriterion = new BiddableAdGroupCriterion() { Id = rootId }
                };

                var electronicsSubdivision = helper.AddSubdivision(
                    parent,
                    new ProductCondition { Operand = "CategoryL1", Attribute = "Electronics" },
                    "electronicsSubdivision"
                );

                var brandC = helper.AddUnit(
                    electronicsSubdivision,
                    new ProductCondition { Operand = "Brand", Attribute = "Brand C" },
                    0.35,
                    false,
                    "brandC"
                );

                var brandD = helper.AddUnit(
                    electronicsSubdivision,
                    new ProductCondition { Operand = "Brand", Attribute = "Brand D" },
                    0.35,
                    false,
                    "brandD"
                );

                var otherElectronicsBrands = helper.AddUnit(
                    electronicsSubdivision,
                    new ProductCondition { Operand = "Brand", Attribute = null },
                    0.35,
                    false,
                    "otherElectronicsBrands"
                );

                OutputStatusMessage(
                    "Updating the product partition group to refine Electronics (CategoryL1) with 3 child nodes . . . \n"
                );
                applyBulkProductPartitionActionsResults = 
                    await ApplyBulkProductPartitionActions(helper.PartitionActions);

                productPartitions = await GetBulkAdGroupProductPartitionTree(adGroupId);

                /*
                 * The product partition group tree now has 12 nodes, including the children of Electronics (CategoryL1):
                 
                   All other (Root Node)
                    |
                    +-- Animals & Pet Supplies (CategoryL1)
                    |    |
                    |    +-- Pet Supplies (CategoryL2)
                    |    |    |
                    |    |    +-- Brand A
                    |    |    |    
                    |    |    +-- Brand B
                    |    |    |    
                    |    |    +-- All other (Brand)
                    |    |         
                    |    +-- All other (CategoryL2)
                    |        
                    +-- Electronics (CategoryL1)
                    |    |
                    |    +-- Brand C (Brand)
                    |    |
                    |    +-- Brand D (Brand)
                    |    |
                    |    +-- All other (Brand)
                    |   
                    +-- All other (CategoryL1)
                 
                 */

                OutputStatusMessage(
                    "The product partition group tree now has 12 nodes, including the children of Electronics (CategoryL1): \n"
                );
                OutputProductPartitions(productPartitions);

                #endregion UpdateTree

                #region CleanUp

                /* Delete the campaign, ad group, criterion, and ad that were previously added. 
                 * You should remove this region if you want to view the added entities in the 
                 * Bing Ads web application or another tool.
                 */

                var campaignId = campaignResults[0].Campaign.Id;
                bulkCampaign = new BulkCampaign
                {
                    Campaign = new Campaign
                    {
                        Id = campaignId,
                        Status = CampaignStatus.Deleted
                    }
                };

                uploadEntities = new List<BulkEntity>();
                uploadEntities.Add(bulkCampaign);

                // Write the upload output

                Reader = await UploadEntities(uploadEntities);
                bulkEntities = Reader.ReadEntities().ToList();
                campaignResults = bulkEntities.OfType<BulkCampaign>().ToList();
                OutputBulkCampaigns(campaignResults);
                Reader.Dispose();

                OutputStatusMessage(String.Format("Deleted CampaignId {0}\n", campaignResults[0].Campaign.Id));

                #endregion Cleanup
            }
            // Catch Microsoft Account authorization exceptions.
            catch (OAuthTokenRequestException ex)
            {
                OutputStatusMessage(string.Format("Couldn't get OAuth tokens. Error: {0}. Description: {1}", ex.Details.Error, ex.Details.Description));
            }
            // Catch Bulk service exceptions
            catch (FaultException<Microsoft.BingAds.Bulk.AdApiFaultDetail> ex)
            {
                OutputStatusMessage(string.Join("; ", ex.Detail.Errors.Select(error => string.Format("{0}: {1}", error.Code, error.Message))));
            }
            catch (FaultException<Microsoft.BingAds.Bulk.ApiFaultDetail> ex)
            {
                OutputStatusMessage(string.Join("; ", ex.Detail.OperationErrors.Select(error => string.Format("{0}: {1}", error.Code, error.Message))));
                OutputStatusMessage(string.Join("; ", ex.Detail.BatchErrors.Select(error => string.Format("{0}: {1}", error.Code, error.Message))));
            }
            catch (BulkOperationInProgressException ex)
            {
                OutputStatusMessage("The result file for the bulk operation is not yet available for download.");
                OutputStatusMessage(ex.Message);
            }
            catch (BulkOperationCouldNotBeCompletedException<DownloadStatus> ex)
            {
                OutputStatusMessage(string.Join("; ", ex.Errors.Select(error => string.Format("{0}: {1}", error.Code, error.Message))));
            }
            catch (BulkOperationCouldNotBeCompletedException<UploadStatus> ex)
            {
                OutputStatusMessage(string.Join("; ", ex.Errors.Select(error => string.Format("{0}: {1}", error.Code, error.Message))));
            }
            catch (Exception ex)
            {
                OutputStatusMessage(ex.Message);
            }
            finally
            {
                if (Reader != null) { Reader.Dispose(); }
                if (Writer != null) { Writer.Dispose(); }
            }
        }
        private static void RowValuesToConditions(RowValues values, BulkCampaignProductScope c)
        {
            var product = (ProductScope)c.CampaignCriterion.Criterion;

            product.Conditions = new List<ProductCondition>();

            ProductConditionHelper.AddConditionsFromRowValues(values, product.Conditions);
        }