Ejemplo n.º 1
0
    /// <summary>
    /// Runs the code example.
    /// </summary>
    /// <param name="user">The AdWords user.</param>
    /// <param name="adGroupId">Id of the ad group to be removed.</param>
    public void Run(AdWordsUser user, long adGroupId) {
      // Get the AdGroupService.
      AdGroupService adGroupService = (AdGroupService) user.GetService(
          AdWordsService.v201409.AdGroupService);

      // Create ad group with REMOVED status.
      AdGroup adGroup = new AdGroup();
      adGroup.id = adGroupId;
      adGroup.status = AdGroupStatus.REMOVED;

      // Create the operation.
      AdGroupOperation operation = new AdGroupOperation();
      operation.operand = adGroup;
      operation.@operator = Operator.SET;

      try {
        // Remove the ad group.
        AdGroupReturnValue retVal = adGroupService.mutate(new AdGroupOperation[] {operation});

        // Display the results.
        if (retVal != null && retVal.value != null && retVal.value.Length > 0) {
          AdGroup removedAdGroup = retVal.value[0];
          Console.WriteLine("Ad group with id = \"{0}\" was renamed to \"{1}\" and removed.",
              removedAdGroup.id, removedAdGroup.name);
        } else {
          Console.WriteLine("No ad groups were removed.");
        }
      } catch (Exception ex) {
        throw new System.ApplicationException("Failed to remove ad group.", ex);
      }
    }
Ejemplo n.º 2
0
    /// <summary>
    /// Runs the code example.
    /// </summary>
    /// <param name="user">The AdWords user.</param>
    /// <param name="adGroupId">Id of the ad group to be updated.</param>
    public void Run(AdWordsUser user, long adGroupId) {
      // Get the AdGroupService.
      AdGroupService adGroupService =
          (AdGroupService) user.GetService(AdWordsService.v201409.AdGroupService);

      // Create the ad group.
      AdGroup adGroup = new AdGroup();
      adGroup.status = AdGroupStatus.PAUSED;
      adGroup.id = adGroupId;

      // Create the operation.
      AdGroupOperation operation = new AdGroupOperation();
      operation.@operator = Operator.SET;
      operation.operand = adGroup;

      try {
        // Update the ad group.
        AdGroupReturnValue retVal = adGroupService.mutate(new AdGroupOperation[] {operation});

        // Display the results.
        if (retVal != null && retVal.value != null && retVal.value.Length > 0) {
          AdGroup pausedAdGroup = retVal.value[0];
          Console.WriteLine("Ad group with id = '{0}' was successfully updated.",
              pausedAdGroup.id);
        } else {
          Console.WriteLine("No ad groups were updated.");
        }
      } catch (Exception ex) {
        throw new System.ApplicationException("Failed to update ad group.", ex);
      }
    }
Ejemplo n.º 3
0
    /// <summary>
    /// Runs the code example.
    /// </summary>
    /// <param name="user">The AdWords user.</param>
    /// <param name="campaignId">Id of the campaign to which ad groups are
    /// added.</param>
    public void Run(AdWordsUser user, long campaignId) {
      // Get the AdGroupService.
      AdGroupService adGroupService =
          (AdGroupService) user.GetService(AdWordsService.v201409.AdGroupService);

      List<AdGroupOperation> operations = new List<AdGroupOperation>();

      for (int i = 0; i < NUM_ITEMS; i++) {
        // Create the ad group.
        AdGroup adGroup = new AdGroup();
        adGroup.name = string.Format("Earth to Mars Cruises #{0}",
            ExampleUtilities.GetRandomString());
        adGroup.status = AdGroupStatus.ENABLED;
        adGroup.campaignId = campaignId;

        // Set the ad group bids.
        BiddingStrategyConfiguration biddingConfig = new BiddingStrategyConfiguration();

        CpmBid cpmBid = new CpmBid();
        cpmBid.bid = new Money();
        cpmBid.bid.microAmount = 10000000;

        biddingConfig.bids = new Bids[] {cpmBid};

        adGroup.biddingStrategyConfiguration = biddingConfig;

        // Optional: Set targeting restrictions.
        // These settings only affect serving for the Display Network.
        TargetingSetting targetingSetting = new TargetingSetting();

        // Restricting to serve ads that match your ad group placements.
        // This is equivalent to choosing "Target and bid" in the UI.
        TargetingSettingDetail placementDetail = new TargetingSettingDetail();
        placementDetail.criterionTypeGroup = CriterionTypeGroup.PLACEMENT;
        placementDetail.targetAll = false;

        // Using your ad group verticals only for bidding. This is equivalent
        // to choosing "Bid only" in the UI.
        TargetingSettingDetail verticalDetail = new TargetingSettingDetail();
        verticalDetail.criterionTypeGroup = CriterionTypeGroup.VERTICAL;
        verticalDetail.targetAll = true;

        targetingSetting.details = new TargetingSettingDetail[] {placementDetail, verticalDetail};

        adGroup.settings = new Setting[] {targetingSetting};

        // Create the operation.
        AdGroupOperation operation = new AdGroupOperation();
        operation.@operator = Operator.ADD;
        operation.operand = adGroup;

        operations.Add(operation);
      }

      try {
        // Create the ad group.
        AdGroupReturnValue retVal = adGroupService.mutate(operations.ToArray());

        // Display the results.
        if (retVal != null && retVal.value != null && retVal.value.Length > 0) {
          foreach (AdGroup newAdGroup in retVal.value) {
            Console.WriteLine("Ad group with id = '{0}' and name = '{1}' was created.",
                newAdGroup.id, newAdGroup.name);
          }
        } else {
          Console.WriteLine("No ad groups were created.");
        }
      } catch (Exception ex) {
        throw new System.ApplicationException("Failed to create ad groups.", ex);
      }
    }
Ejemplo n.º 4
0
    /// <summary>
    /// Runs the code example.
    /// </summary>
    /// <param name="user">The AdWords user.</param>
    /// <param name="campaignId">Id of the campaign to which experiments are
    /// added.</param>
    /// <param name="adGroupId">Id of the ad group to which experiments are
    /// added.</param>
    /// <param name="criterionId">Id of the criterion for which experiments
    /// are added.</param>
    public void Run(AdWordsUser user, long campaignId, long adGroupId, long criterionId) {
      // Get the ExperimentService.
      ExperimentService experimentService =
          (ExperimentService) user.GetService(AdWordsService.v201409.ExperimentService);

      // Get the AdGroupService.
      AdGroupService adGroupService =
          (AdGroupService) user.GetService(AdWordsService.v201409.AdGroupService);

      // Get the AdGroupCriterionService.
      AdGroupCriterionService adGroupCriterionService =
          (AdGroupCriterionService) user.GetService(AdWordsService.v201409.AdGroupCriterionService);

      // Create the experiment.
      Experiment experiment = new Experiment();
      experiment.campaignId = campaignId;
      experiment.name = "Interplanetary Cruise #" + ExampleUtilities.GetRandomString();
      experiment.queryPercentage = 10;
      experiment.startDateTime = DateTime.Now.AddDays(1).ToString("yyyyMMdd HHmmss");

      // Optional: Set the end date.
      experiment.endDateTime = DateTime.Now.AddDays(30).ToString("yyyyMMdd HHmmss");

      // Optional: Set the status.
      experiment.status = ExperimentStatus.ENABLED;

      // Create the operation.
      ExperimentOperation experimentOperation = new ExperimentOperation();
      experimentOperation.@operator = Operator.ADD;
      experimentOperation.operand = experiment;

      try {
        // Add the experiment.
        ExperimentReturnValue experimentRetVal = experimentService.mutate(
            new ExperimentOperation[] {experimentOperation});

        // Display the results.
        if (experimentRetVal != null && experimentRetVal.value != null && experimentRetVal.value.
            Length > 0) {
          long experimentId = 0;

          Experiment newExperiment = experimentRetVal.value[0];

          Console.WriteLine("Experiment with name = \"{0}\" and id = \"{1}\" was added.\n",
              newExperiment.name, newExperiment.id);
          experimentId = newExperiment.id;

          // Set ad group for the experiment.
          AdGroup adGroup = new AdGroup();
          adGroup.id = adGroupId;

          // Create experiment bid multiplier rule that will modify ad group bid
          // for the experiment.
          ManualCPCAdGroupExperimentBidMultipliers adGroupBidMultiplier =
              new ManualCPCAdGroupExperimentBidMultipliers();
          adGroupBidMultiplier.maxCpcMultiplier = new BidMultiplier();
          adGroupBidMultiplier.maxCpcMultiplier.multiplier = 1.5;

          // Set experiment data to the ad group.
          AdGroupExperimentData adGroupExperimentData = new AdGroupExperimentData();
          adGroupExperimentData.experimentId = experimentId;
          adGroupExperimentData.experimentDeltaStatus = ExperimentDeltaStatus.MODIFIED;
          adGroupExperimentData.experimentBidMultipliers = adGroupBidMultiplier;

          adGroup.experimentData = adGroupExperimentData;

          // Create the operation.
          AdGroupOperation adGroupOperation = new AdGroupOperation();
          adGroupOperation.operand = adGroup;
          adGroupOperation.@operator = Operator.SET;

          // Update the ad group.
          AdGroupReturnValue adGroupRetVal = adGroupService.mutate(new AdGroupOperation[] {
              adGroupOperation});

          // Display the results.
          if (adGroupRetVal != null && adGroupRetVal.value != null &&
              adGroupRetVal.value.Length > 0) {
            AdGroup updatedAdGroup = adGroupRetVal.value[0];
            Console.WriteLine("Ad group with name = \"{0}\", id = \"{1}\" and status = \"{2}\" " +
                "was updated for the experiment.\n", updatedAdGroup.name, updatedAdGroup.id,
                updatedAdGroup.status);
          } else {
            Console.WriteLine("No ad groups were updated.");
          }

          // Set ad group criteria for the experiment.
          Criterion criterion = new Criterion();
          criterion.id = criterionId;

          BiddableAdGroupCriterion adGroupCriterion = new BiddableAdGroupCriterion();
          adGroupCriterion.adGroupId = adGroupId;
          adGroupCriterion.criterion = criterion;

          // Create experiment bid multiplier rule that will modify criterion bid
          // for the experiment.
          ManualCPCAdGroupCriterionExperimentBidMultiplier bidMultiplier =
              new ManualCPCAdGroupCriterionExperimentBidMultiplier();
          bidMultiplier.maxCpcMultiplier = new BidMultiplier();
          bidMultiplier.maxCpcMultiplier.multiplier = 1.5;

          // Set experiment data to the criterion.
          BiddableAdGroupCriterionExperimentData adGroupCriterionExperimentData =
              new BiddableAdGroupCriterionExperimentData();
          adGroupCriterionExperimentData.experimentId = experimentId;
          adGroupCriterionExperimentData.experimentDeltaStatus = ExperimentDeltaStatus.MODIFIED;
          adGroupCriterionExperimentData.experimentBidMultiplier = bidMultiplier;

          adGroupCriterion.experimentData = adGroupCriterionExperimentData;

          // Create the operation.
          AdGroupCriterionOperation adGroupCriterionOperation = new AdGroupCriterionOperation();
          adGroupCriterionOperation.operand = adGroupCriterion;
          adGroupCriterionOperation.@operator = Operator.SET;

          // Update the ad group criteria.
          AdGroupCriterionReturnValue adGroupCriterionRetVal = adGroupCriterionService.mutate(
              new AdGroupCriterionOperation[] {adGroupCriterionOperation});

          // Display the results.
          if (adGroupCriterionRetVal != null && adGroupCriterionRetVal.value != null &&
              adGroupCriterionRetVal.value.Length > 0) {
            AdGroupCriterion updatedAdGroupCriterion = adGroupCriterionRetVal.value[0];
            Console.WriteLine("Ad group criterion with ad group id = \"{0}\", criterion id = "
                + "\"{1}\" and type = \"{2}\" was updated for the experiment.\n",
                updatedAdGroupCriterion.adGroupId, updatedAdGroupCriterion.criterion.id,
                updatedAdGroupCriterion.criterion.CriterionType);
          } else {
            Console.WriteLine("No ad group criteria were updated.");
          }
        } else {
          Console.WriteLine("No experiments were added.");
        }
      } catch (Exception ex) {
        throw new System.ApplicationException("Failed to add experiment.", ex);
      }
    }
Ejemplo n.º 5
0
    /// <summary>
    /// Creates a test adgroup for running further tests.
    /// </summary>
    /// <param name="user">The AdWords user.</param>
    /// <param name="campaignId">The campaign id for which the adgroup is created.</param>
    /// <param name="isCpmBid">True, if a ManualCPM bid is to be used.</param>
    /// <returns>The adgroup id.</returns>
    public long CreateAdGroup(AdWordsUser user, long campaignId, bool isCpmBid) {
      AdGroupService adGroupService =
          (AdGroupService) user.GetService(AdWordsService.v201409.AdGroupService);

      AdGroupOperation adGroupOperation = new AdGroupOperation();
      adGroupOperation.@operator = Operator.ADD;
      adGroupOperation.operand = new AdGroup();
      adGroupOperation.operand.campaignId = campaignId;
      adGroupOperation.operand.name =
          string.Format("AdGroup {0}", DateTime.Now.ToString("yyyy-M-d H:m:s.ffffff"));
      adGroupOperation.operand.status = AdGroupStatus.ENABLED;

      if (isCpmBid) {
        BiddingStrategyConfiguration biddingConfig = new BiddingStrategyConfiguration();
        CpmBid cpmBid = new CpmBid();
        cpmBid.bid = new Money();
        cpmBid.bid.microAmount = 10000000;
        biddingConfig.bids = new Bids[] {cpmBid};
        adGroupOperation.operand.biddingStrategyConfiguration = biddingConfig;
      } else {
        BiddingStrategyConfiguration biddingConfig = new BiddingStrategyConfiguration();
        CpcBid cpcBid = new CpcBid();
        cpcBid.bid = new Money();
        cpcBid.bid.microAmount = 10000000;
        biddingConfig.bids = new Bids[] {cpcBid};
        adGroupOperation.operand.biddingStrategyConfiguration = biddingConfig;
      }
      AdGroupReturnValue retVal = adGroupService.mutate(new AdGroupOperation[] {adGroupOperation});
      return retVal.value[0].id;
    }