/// <summary>
/// Runs the code example.
/// </summary>
/// <param name="user">The AdWords user.</param>
/// <param name="adGroupId">Id of the ad group that contains the keyword.
/// </param>
/// <param name="keywordId">Id of the keyword to be updated.</param>
public void Run(AdWordsUser user, long adGroupId, long keywordId) {
// Get the AdGroupCriterionService.
AdGroupCriterionService adGroupCriterionService =
(AdGroupCriterionService) user.GetService(AdWordsService.v201406.AdGroupCriterionService);
// Since we are not updating any keyword-specific fields, it is enough to
// create a criterion object.
Criterion criterion = new Criterion();
criterion.id = keywordId;
// Create ad group criterion.
BiddableAdGroupCriterion biddableAdGroupCriterion = new BiddableAdGroupCriterion();
biddableAdGroupCriterion.adGroupId = adGroupId;
biddableAdGroupCriterion.criterion = criterion;
// Create the bids.
BiddingStrategyConfiguration biddingConfig = new BiddingStrategyConfiguration();
CpcBid cpcBid = new CpcBid();
cpcBid.bid = new Money();
cpcBid.bid.microAmount = 1000000;
biddingConfig.bids = new Bids[] {cpcBid};
biddableAdGroupCriterion.biddingStrategyConfiguration = biddingConfig;
// Create the operation.
AdGroupCriterionOperation operation = new AdGroupCriterionOperation();
operation.@operator = Operator.SET;
operation.operand = biddableAdGroupCriterion;
try {
// Update the keyword.
AdGroupCriterionReturnValue retVal =
adGroupCriterionService.mutate(new AdGroupCriterionOperation[] {operation});
// Display the results.
if (retVal != null && retVal.value != null && retVal.value.Length > 0) {
AdGroupCriterion adGroupCriterion = retVal.value[0];
long bidAmount = 0;
foreach (Bids bids in (adGroupCriterion as BiddableAdGroupCriterion).
biddingStrategyConfiguration.bids) {
if (bids is CpcBid) {
bidAmount = (bids as CpcBid).bid.microAmount;
break;
}
}
Console.WriteLine("Keyword with ad group id = '{0}', id = '{1}' was updated with " +
"bid amount = '{2}' micros.", adGroupCriterion.adGroupId,
adGroupCriterion.criterion.id, bidAmount);
} else {
Console.WriteLine("No keyword was updated.");
}
} catch (Exception ex) {
throw new System.ApplicationException("Failed to update keyword.", ex);
}
}
/// <summary>
/// Creates a test campaign for running further tests.
/// </summary>
/// <param name="user">The AdWords user.</param>
/// <param name="biddingStrategy">The bidding strategy to be used.</param>
/// <returns>The campaign id.</returns>
public long CreateCampaign(AdWordsUser user, AdvertisingChannelType channelType,
BiddingStrategyType strategyType) {
CampaignService campaignService =
(CampaignService) user.GetService(AdWordsService.v201406.CampaignService);
BiddingStrategyConfiguration biddingConfig = new BiddingStrategyConfiguration();
biddingConfig.biddingStrategyType = strategyType;
CampaignOperation campaignOperation = new CampaignOperation();
campaignOperation.@operator = Operator.ADD;
campaignOperation.operand = new Campaign();
campaignOperation.operand.name =
string.Format("Campaign {0}", DateTime.Now.ToString("yyyy-M-d H:m:s.ffffff"));
campaignOperation.operand.advertisingChannelType = channelType;
campaignOperation.operand.status = CampaignStatus.PAUSED;
campaignOperation.operand.biddingStrategyConfiguration = biddingConfig;
campaignOperation.operand.budget = new Budget();
campaignOperation.operand.budget.budgetId = CreateBudget(user);
campaignOperation.operand.budget.period = BudgetBudgetPeriod.DAILY;
campaignOperation.operand.budget.amount = new Money();
campaignOperation.operand.budget.amount.microAmount = 100000000;
campaignOperation.operand.budget.deliveryMethod = BudgetBudgetDeliveryMethod.STANDARD;
List<Setting> settings = new List<Setting>();
KeywordMatchSetting matchSetting = new KeywordMatchSetting();
matchSetting.optIn = true;
settings.Add(matchSetting);
if (channelType == AdvertisingChannelType.SHOPPING) {
// All Shopping campaigns need a ShoppingSetting.
ShoppingSetting shoppingSetting = new ShoppingSetting();
shoppingSetting.salesCountry = "US";
shoppingSetting.campaignPriority = 0;
shoppingSetting.merchantId = (user.Config as AdWordsAppConfig).MerchantCenterId;
settings.Add(shoppingSetting);
}
campaignOperation.operand.settings = settings.ToArray();
CampaignReturnValue retVal =
campaignService.mutate(new CampaignOperation[] {campaignOperation});
return retVal.value[0].id;
}
/// <summary>
/// Runs the code example.
/// </summary>
/// <param name="user">The AdWords user.</param>
/// <param name="campaignId">Id of the campaign to which ad groups are
/// added.</param>
public void Run(AdWordsUser user, long campaignId) {
// Get the AdGroupService.
AdGroupService adGroupService =
(AdGroupService) user.GetService(AdWordsService.v201406.AdGroupService);
List<AdGroupOperation> operations = new List<AdGroupOperation>();
for (int i = 0; i < NUM_ITEMS; i++) {
// Create the ad group.
AdGroup adGroup = new AdGroup();
adGroup.name = string.Format("Earth to Mars Cruises #{0}",
ExampleUtilities.GetRandomString());
adGroup.status = AdGroupStatus.ENABLED;
adGroup.campaignId = campaignId;
// Set the ad group bids.
BiddingStrategyConfiguration biddingConfig = new BiddingStrategyConfiguration();
CpcBid cpcBid = new CpcBid();
cpcBid.bid = new Money();
cpcBid.bid.microAmount = 10000000;
biddingConfig.bids = new Bids[] {cpcBid};
adGroup.biddingStrategyConfiguration = biddingConfig;
// Optional: Set targeting restrictions.
// These setting only affect serving for the Display Network.
TargetingSetting targetingSetting = new TargetingSetting();
TargetingSettingDetail placementDetail = new TargetingSettingDetail();
placementDetail.criterionTypeGroup = CriterionTypeGroup.PLACEMENT;
placementDetail.targetAll = true;
TargetingSettingDetail verticalDetail = new TargetingSettingDetail();
verticalDetail.criterionTypeGroup = CriterionTypeGroup.VERTICAL;
verticalDetail.targetAll = false;
targetingSetting.details = new TargetingSettingDetail[] {placementDetail, verticalDetail};
adGroup.settings = new Setting[] {targetingSetting};
// Create the operation.
AdGroupOperation operation = new AdGroupOperation();
operation.@operator = Operator.ADD;
operation.operand = adGroup;
operations.Add(operation);
}
try {
// Create the ad group.
AdGroupReturnValue retVal = adGroupService.mutate(operations.ToArray());
// Display the results.
if (retVal != null && retVal.value != null && retVal.value.Length > 0) {
foreach (AdGroup newAdGroup in retVal.value) {
Console.WriteLine("Ad group with id = '{0}' and name = '{1}' was created.",
newAdGroup.id, newAdGroup.name);
}
} else {
Console.WriteLine("No ad groups were created.");
}
} catch (Exception ex) {
throw new System.ApplicationException("Failed to create ad groups.", ex);
}
}
/// <summary>
/// Creates a test adgroup for running further tests.
/// </summary>
/// <param name="user">The AdWords user.</param>
/// <param name="campaignId">The campaign id for which the adgroup is created.</param>
/// <param name="isCpmBid">True, if a ManualCPM bid is to be used.</param>
/// <returns>The adgroup id.</returns>
public long CreateAdGroup(AdWordsUser user, long campaignId, bool isCpmBid) {
AdGroupService adGroupService =
(AdGroupService) user.GetService(AdWordsService.v201406.AdGroupService);
AdGroupOperation adGroupOperation = new AdGroupOperation();
adGroupOperation.@operator = Operator.ADD;
adGroupOperation.operand = new AdGroup();
adGroupOperation.operand.campaignId = campaignId;
adGroupOperation.operand.name =
string.Format("AdGroup {0}", DateTime.Now.ToString("yyyy-M-d H:m:s.ffffff"));
adGroupOperation.operand.status = AdGroupStatus.ENABLED;
if (isCpmBid) {
BiddingStrategyConfiguration biddingConfig = new BiddingStrategyConfiguration();
CpmBid cpmBid = new CpmBid();
cpmBid.bid = new Money();
cpmBid.bid.microAmount = 10000000;
biddingConfig.bids = new Bids[] {cpmBid};
adGroupOperation.operand.biddingStrategyConfiguration = biddingConfig;
} else {
BiddingStrategyConfiguration biddingConfig = new BiddingStrategyConfiguration();
CpcBid cpcBid = new CpcBid();
cpcBid.bid = new Money();
cpcBid.bid.microAmount = 10000000;
biddingConfig.bids = new Bids[] {cpcBid};
adGroupOperation.operand.biddingStrategyConfiguration = biddingConfig;
}
AdGroupReturnValue retVal = adGroupService.mutate(new AdGroupOperation[] {adGroupOperation});
return retVal.value[0].id;
}
/// <summary>
/// Creates the unit.
/// </summary>
/// <param name="parent">The node that should be this node's parent.
/// </param>
/// <param name="value">The value being paritioned on.</param>
/// <param name="bidAmount">The amount to bid for matching products,
/// in micros.</param>
/// <param name="isNegative">True, if this is negative criterion, false
/// otherwise.</param>
/// <returns>A new unit node.</returns>
public ProductPartition CreateUnit(ProductPartition parent, ProductDimension value,
long bidAmount, bool isNegative) {
ProductPartition unit = new ProductPartition();
unit.partitionType = ProductPartitionType.UNIT;
// The root node has neither a parent nor a value.
if (parent != null) {
unit.parentCriterionId = parent.id;
unit.caseValue = value;
}
AdGroupCriterion criterion;
if (isNegative) {
criterion = new NegativeAdGroupCriterion();
} else {
BiddingStrategyConfiguration biddingStrategyConfiguration =
new BiddingStrategyConfiguration();
CpcBid cpcBid = new CpcBid();
cpcBid.bid = new Money();
cpcBid.bid.microAmount = bidAmount;
biddingStrategyConfiguration.bids = new Bids[] { cpcBid };
criterion = new BiddableAdGroupCriterion();
(criterion as BiddableAdGroupCriterion).biddingStrategyConfiguration =
biddingStrategyConfiguration;
}
criterion.adGroupId = this.adGroupId;
criterion.criterion = unit;
this.CreateAddOperation(criterion);
return unit;
}
/// <summary>
/// Creates the shopping campaign.
/// </summary>
/// <param name="budgetId">The budget id.</param>
/// <param name="merchantId">The Merchant Center id.</param>
/// <param name="campaignService">The CampaignService instance.</param>
/// <returns>The Shopping campaign.</returns>
private static Campaign CreateCampaign(long budgetId, long merchantId,
CampaignService campaignService) {
// Create campaign.
Campaign campaign = new Campaign();
campaign.name = "Shopping campaign #" + ExampleUtilities.GetRandomString();
// The advertisingChannelType is what makes this a Shopping campaign.
campaign.advertisingChannelType = AdvertisingChannelType.SHOPPING;
// Set shared budget (required).
campaign.budget = new Budget();
campaign.budget.budgetId = budgetId;
// Set bidding strategy (required).
BiddingStrategyConfiguration biddingStrategyConfiguration =
new BiddingStrategyConfiguration();
biddingStrategyConfiguration.biddingStrategyType = BiddingStrategyType.MANUAL_CPC;
campaign.biddingStrategyConfiguration = biddingStrategyConfiguration;
// Set keyword matching setting (required).
KeywordMatchSetting keywordMatchSetting = new KeywordMatchSetting();
keywordMatchSetting.optIn = false;
// All Shopping campaigns need a ShoppingSetting.
ShoppingSetting shoppingSetting = new ShoppingSetting();
shoppingSetting.salesCountry = "US";
shoppingSetting.campaignPriority = 0;
shoppingSetting.merchantId = merchantId;
campaign.settings = new Setting[] { keywordMatchSetting, shoppingSetting };
// Create operation.
CampaignOperation campaignOperation = new CampaignOperation();
campaignOperation.operand = campaign;
campaignOperation.@operator = Operator.ADD;
// Make the mutate request.
CampaignReturnValue retval = campaignService.mutate(
new CampaignOperation[] { campaignOperation });
return retval.value[0];
}
/// <summary>
/// Creates the campaign with a shared bidding strategy.
/// </summary>
/// <param name="campaignService">The campaign service.</param>
/// <param name="name">The campaign name.</param>
/// <param name="biddingStrategyId">The bidding strategy id.</param>
/// <param name="sharedBudgetId">The shared budget id.</param>
/// <returns>The campaign object.</returns>
private Campaign CreateCampaignWithBiddingStrategy(CampaignService campaignService, string name,
long biddingStrategyId, long sharedBudgetId) {
// Create campaign.
Campaign campaign = new Campaign();
campaign.name = name;
campaign.advertisingChannelType = AdvertisingChannelType.SEARCH;
// Set the budget.
campaign.budget = new Budget();
campaign.budget.budgetId = sharedBudgetId;
// Set bidding strategy (required).
BiddingStrategyConfiguration biddingStrategyConfiguration =
new BiddingStrategyConfiguration();
biddingStrategyConfiguration.biddingStrategyId = biddingStrategyId;
campaign.biddingStrategyConfiguration = biddingStrategyConfiguration;
// Set keyword matching setting (required).
KeywordMatchSetting keywordMatchSetting = new KeywordMatchSetting();
keywordMatchSetting.optIn = true;
campaign.settings = new Setting[] {keywordMatchSetting};
// Set network targeting (recommended).
NetworkSetting networkSetting = new NetworkSetting();
networkSetting.targetGoogleSearch = true;
networkSetting.targetSearchNetwork = true;
networkSetting.targetContentNetwork = true;
campaign.networkSetting = networkSetting;
// Create operation.
CampaignOperation operation = new CampaignOperation();
operation.operand = campaign;
operation.@operator = Operator.ADD;
return campaignService.mutate(new CampaignOperation[] {operation}).value[0];
}
/// <summary>
/// Runs the code example.
/// </summary>
/// <param name="user">The AdWords user.</param>
public void Run(AdWordsUser user) {
// Get the CampaignService.
BudgetService budgetService =
(BudgetService) user.GetService(AdWordsService.v201406.BudgetService);
// Get the CampaignService.
CampaignService campaignService =
(CampaignService) user.GetService(AdWordsService.v201406.CampaignService);
// Create the campaign budget.
Budget budget = new Budget();
budget.name = "Interplanetary Cruise Budget #" + ExampleUtilities.GetRandomString();
budget.period = BudgetBudgetPeriod.DAILY;
budget.deliveryMethod = BudgetBudgetDeliveryMethod.STANDARD;
budget.amount = new Money();
budget.amount.microAmount = 500000;
BudgetOperation budgetOperation = new BudgetOperation();
budgetOperation.@operator = Operator.ADD;
budgetOperation.operand = budget;
try {
BudgetReturnValue budgetRetval = budgetService.mutate(new BudgetOperation[] {budgetOperation});
budget = budgetRetval.value[0];
} catch (Exception ex) {
throw new System.ApplicationException("Failed to add shared budget.", ex);
}
List<CampaignOperation> operations = new List<CampaignOperation>();
for (int i = 0; i < NUM_ITEMS; i++) {
// Create the campaign.
Campaign campaign = new Campaign();
campaign.name = "Interplanetary Cruise #" + ExampleUtilities.GetRandomString();
campaign.status = CampaignStatus.PAUSED;
campaign.advertisingChannelType = AdvertisingChannelType.SEARCH;
BiddingStrategyConfiguration biddingConfig = new BiddingStrategyConfiguration();
biddingConfig.biddingStrategyType = BiddingStrategyType.MANUAL_CPM;
// Optional: also provide matching bidding scheme.
biddingConfig.biddingScheme = new ManualCpmBiddingScheme();
campaign.biddingStrategyConfiguration = biddingConfig;
// Set the campaign budget.
campaign.budget = new Budget();
campaign.budget.budgetId = budget.budgetId;
// Set targetContentNetwork true. Other network targeting is not available
// for Ad Exchange Buyers.
campaign.networkSetting = new NetworkSetting();
campaign.networkSetting.targetGoogleSearch = false;
campaign.networkSetting.targetSearchNetwork = false;
campaign.networkSetting.targetContentNetwork = true;
campaign.networkSetting.targetPartnerSearchNetwork = false;
// Enable campaign for Real-time bidding.
RealTimeBiddingSetting rtbSetting = new RealTimeBiddingSetting();
rtbSetting.optIn = true;
// Set the campaign settings for near-exact and near-phrase matches.
KeywordMatchSetting keywordSetting = new KeywordMatchSetting();
keywordSetting.optIn = false;
campaign.settings = new Setting[] {rtbSetting, keywordSetting};
// Optional: Set the start date.
campaign.startDate = DateTime.Now.AddDays(1).ToString("yyyyMMdd");
// Optional: Set the end date.
campaign.endDate = DateTime.Now.AddYears(1).ToString("yyyyMMdd");
// Optional: Set the campaign ad serving optimization status.
campaign.adServingOptimizationStatus = AdServingOptimizationStatus.ROTATE;
// Optional: Set the frequency cap.
FrequencyCap frequencyCap = new FrequencyCap();
frequencyCap.impressions = 5;
frequencyCap.level = Level.ADGROUP;
frequencyCap.timeUnit = TimeUnit.DAY;
campaign.frequencyCap = frequencyCap;
// Create the operation.
CampaignOperation operation = new CampaignOperation();
operation.@operator = Operator.ADD;
operation.operand = campaign;
operations.Add(operation);
}
try {
// Add the campaign.
CampaignReturnValue retVal = campaignService.mutate(operations.ToArray());
// Display the results.
if (retVal != null && retVal.value != null && retVal.value.Length > 0) {
foreach (Campaign newCampaign in retVal.value) {
Console.WriteLine("Campaign with name = '{0}' and id = '{1}' was added.",
newCampaign.name, newCampaign.id);
}
} else {
Console.WriteLine("No campaigns were added.");
}
} catch (Exception ex) {
throw new System.ApplicationException("Failed to add campaigns.", ex);
}
}