Google Ecommerce Analytics module allows you to use the newly launched feature of Google Analytics – Enhanced Ecommerce. You can track the user behavior across your e-commerce store starting from product views to thank you page.
- Quick & Easy installation
- Supports Enhanced Ecommerce tracking with Google Tag Manager
- Measuring Product Impressions
- Measuring Views of Product Details
- Measuring Purchases
- Captures Add to Cart & Product Clicks events
- Product Performance Report
- Product List Performance Report
- Captures Promo Views and Promo Clicks events
- Internal Promotion Report
Download the container JSON file.
Log into your own Google Tag Manager container and head to the Admin section of the site. Under Container options, select Import Container.
Update the Variable named {{GA Property ID}} with your Google Analytics Tracking ID.
Use the Preview options to test this container on your own site. Try testing each of the events to make sure they’re working properly. If everything looks good, go ahead and publish!
- Automatically: in VC Manager go to Configuration -> Modules -> Store module -> Install
- Manually: download module zip package from https://github.com/VirtoCommerce/vc-module-google-ecommerce-analytics/releases. In VC Manager go to Configuration -> Modules -> Advanced -> upload module package -> Install.
Download the snippet file vc-google-ecommerce-analytics.liquid and copy it to snippet folder \VirtoCommerce.Storefront\App_Data\Themes\{YourTheme}\snippets.
Paste this code {% include 'vc-google-ecommerce-analytics' %} into your themes so that it appears immediately after the opening <body> tag.
In VC Manager go to Browse -> STORES -> {YourStore} -> Ecommerce Google Analytics. Enable the plugin and insert your Google Tag Manager Id.
To verify the correct integration you can use the Chrome extension Tag Assistant from Google.
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